Monthly Archive: February 2011

Wayfinding Signage Project Merges Custom Exterior Signs with Online Sync Capability

We wanted to recognize and congratulate ASI, Detroit for landing the  custom exterior wayfinding signage for the City of Ferndale, MI. According to Cristina Sheppard-Decius, executive director Ferndale DDA and author Kim North Shine with Metromode, “The first phase of what’s known as a wayfinding system begins in the coming weeks in downtown Ferndale with …

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The Designer’s Easy Button: Customize Modular Signage Systems and be a Hero to your Client

Attention graphic designers, we need to talk. Your one-of-a-kind designs are incredible and inspirational and really help bring your client’s brand identify and architectural environment to life. However, your designs aren’t always the easiest to produce. It’s not the first 50 or 100 signs we are talking about  – it’s the one or two add-on …

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Tips for Making the Wayfinding Plan and Signage for Medical Facilities Effective

Because most hospitals have been around for several decades and have undergone several renovations and additions, visitors and patients often view them as being a labyrinth of hallways and departments that they have to navigate while they are dealing with stressful health and life situations. Medical personnel and facility managers should realize that the wayfinding …

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Rebranding a Company: It’s More Than Just Creating a Cool Logo Design

A company rebranding is an exciting time – a company gets to refresh its image and promote the company mission, along with a long list of logistical headaches. ASI, founded in 1965, has gone through several company evolutions, all which resulted in several new brands. Being familiar with our own company branding efforts, we also …

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Design-Build Signage Solution Includes Custom Exterior, Interior and Digital Signage for Class A Office Tower

The architectural signage program for II City Plaza truly shows how a design-build program can benefit the client when it is done right. The complete signage solution truly was based on a comprehensive wayfinding plan because of the need to link the new tower with an older existing office tower. Once the wayfinding plan was …

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Funky Fonts and Reading Comprehension — How Will This Study Impact ADA Signage Messages?

We read the post from “The Hot Word” blog site from Dictionary.com titled, “Do funky fonts actually help you remember?” and felt that it was intriguing because architectural signage professionals and environmental graphic designers work so hard to make written messages easy to read and understand using ADA guidelines and recommendations. The following are some excerpts …

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Custom Exterior Dimensional Logo Signage for Pet Rescue Center In Ohio the News

Every so often, a custom signage project comes along that is challenging, fun and creatively stimulating. There is no better example of such a job than the architectural signage for One of a Kind Pet Rescue in Akron, OH. ASI, Cleveland and ASI, Buffalo worked together to create the custom exterior dimensional logo signage for …

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Does Your Interior Design, Wayfinding Plan and Signage Solution Take the Audience into Consideration?

In the last 10 years, conference halls and hotels have made tremendous strides in making their interior spaces more inviting to meeting planners and attendees. They’ve installed extensive WiFi networks throughout their facilities; upgraded their catering menus; beefed up their technology offerings, providing everything from large projection screens to sophisticated lighting systems, advanced sound systems …

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Healing-Focused Hospitals Improve Patient Experience with Better Amenities and Easy to Understand Wayfinding Plans

One would think that the average patient would choose a hospital based primarily on its clinical quality, i.e., the quality of its care, particularly with regard to the condition or illness that a person may be suffering from and for which he or she requires hospitalization. According to a recent article in the December 2, …

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