ASI, Cleveland recently completed a design-build signage solution for the Rainey Institute that includes interior signage, exterior signage, and beautiful donor recognition wall and donor system that adorns select department and room ID signs. Here is a summary of the project case study, and if you’d like to see more, including images and a downloadable PDF case study, click here.
The project scope for custom exterior signage grew to include custom interior signage, a colorful donor recognition wall and an accompanying donor recognition system for rooms and departments throughout the interior space once ASI proposed a comprehensive and meaningful complete design-build solution.
ASI’s design was shaped by the Rainey Institute’s primary focus that “it’s all about the kids,” and the custom design solution reflected that idea while complementing and accentuating the architectural aspects of the space. The design solution is meant to reflect the arts by utilizing a variety of abstract shapes and colors taken from accent colors throughout the building. Consistent neutral colors were established for the faceplates and are adhered to various colored backers. The non-square signs are meant to look like “exploding” shapes, celebrating dance, drama, music, and artistic expression.
The donor signage utilized the same shape concept, but the colors were toned down for a more “classic and high-end” appearance. A large donor board is a focal piece when entering the building and pushes the non-linear, artistic, kid-driven concept even further. An illustrated background graphic shows the various art disciplines as figures and objects move on a stylized musical scale. The donor names “jump off” the background as clear acrylic panels are projected from their backgrounds. Dimensional letters and plaques identify spaces named for key donors and SignEtch plaques recognize other donors for their contributions at designated rooms throughout the building. The exterior signage utilizes the Rainey logo and its black and red color scheme. It is meant to establish the Rainey Institute brand on a busy urban intersection and pay homage to the philanthropist who originally made the institute possible.
Want more? Check out this article featuring the Rainey Institute in the February issue of Properties magazine.