Monthly Archive: April 2013

The Las Vegas Wayfinding Shuffle

Mandalay

Recently I shared how one sign in disrepair can tarnish the image of a brand. My comments were sparked by happening upon a directional sign in disrepair on the same floor as my room at MGM Resort’s Luxor Hotel in Las Vegas. ASI recently held an owners meeting at MGM’s neighboring Mandalay Bay Hotel in …

Continue reading »

The Weakest Link Can Damage Your Brand

Luxor Sign

ASI recently held our semi-annual owners meeting in Las Vegas at the Mandalay Bay Hotel. We scheduled the meeting around the ISA (International Signage Association) Expo that was going on at the same time. Although the ISA Expo and our owners meeting were held in the Mandalay Bay Hotel we stayed at the Luxor Hotel, …

Continue reading »

Get Adobe Flash player