Daily Archive: January 16, 2014

When Selecting Architectural Signage, One Size Doesn’t Fit All

Eyeglasses on Eye Chart

  When considering purchase of a product, besides deciding the specifics of what is desired one must also consider the appropriate degree of specialization and expertise required. Some products are commodities while others benefit from customization to fit the purchaser’s particular needs. In most instances office supplies are commodities. Pens, writing pads, ink-jet printer cartridges …

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