Category Archive: architectural signage

Case Studies Build Sales By Showcasing Solutions Not Just Products

  The architectural signage industry contains a multitude of companies that sell a huge variety of signs. Focusing solely on products available, however, is not the way to differentiate our signage from that sold by our competitors. What sets us apart is that ASI provides solutions, not just products. Expertise is As Important As Products …

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Benefits of Sole Source Provider for Digital Signage

Digital  Directory Womans Hospital - Benefits Sole Source 052014

This is the second post in a multi-part series sharing insights from a conversation I had with Andy Shevak, ASI’s Manager of Digital Signage. Andy points out that Digital Signage is a rapidly changing and expanding industry. Andy stressed the major benefits of purchasing digital signage through a sole source provider like ASI. Sole Source …

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Don’t Scrimp on Signage When Building Your Brand

Brand Edited Revised 042914

Architectural signage plays a number of critical roles for your organization. Wayfinding is an obvious role as properly designed and deployed signage assists customers, visitors, suppliers and others get from point A to point B at your facility as effortlessly as possible while eliminating the need to ask others for directions. Equally important signage should …

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When Selecting Architectural Signage, One Size Doesn’t Fit All

Eyeglasses on Eye Chart

  When considering purchase of a product, besides deciding the specifics of what is desired one must also consider the appropriate degree of specialization and expertise required. Some products are commodities while others benefit from customization to fit the purchaser’s particular needs. In most instances office supplies are commodities. Pens, writing pads, ink-jet printer cartridges …

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ASI Signage Innovations Featured on Fox Business Network’s Manufacturing Marvels

ManufacturingMarvels

    ASI Signage Innovations was featured on Fox Business Network’s Manufacturing Marvels on October 2, 2013. The Manufacturing Marvels segment showcasing ASI discussed ASI’s broad architectural signage product line including interior, exterior and digital signage as well as ASI’s manufacturing capabilities and the market segments served including the healthcare, education, corporate and hospitality markets. …

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Signs Have Been Around a Long Time

OLYMPUS DIGITAL CAMERA

  The architectural signage industry has taken advantage of a plethora of technological advances that have enabled the design, production and installation of signs that would have been unimaginable just a few decades ago. A vast array of materials and finishes are available for both exterior signage and interior signage, and digital signage technology seems …

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Quarterly Architectural Signage Audits Are Critical

Broken Sign iStock_000008917853Small

  When was the last time you performed an architectural signage audit? An architectural signage audit? What the heck is an architectural signage audit, and why is it so important? How often have you gone to a restaurant or retail establishment and noticed that something wasn’t right, the look of the place wasn’t up to …

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ASI, New Orleans – Signage in the Big Easy

Kevin Leaumont, Sales Consultant

Not long ago, I travelled to Louisiana to enjoy a two-day visit at the ASI, New Orleans office.  This affiliate, owned by Jim and Grace Bishop, provides signage for a variety of clients in the states of Louisiana, Mississippi, Alabama and much of the Florida Panhandle.  While Grace heads up the New Orleans office, Jim …

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Reimaging Builds Your Brand – Don’t Forget The Architectural Signage

Picture Frame

When was the last time you drove through your city and noticed that a local restaurant or retailer had remodeled? Major chains often require such reimaging because they know that a fresh new look builds their brand as well as sales and that an older out of date look often results in customers going elsewhere. …

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The Importance of Vendors

Rivka

  As a leading provider of architectural signage it is natural for ASI to focus not only on our products but the more than forty-five years of experience we have providing consultative service on wayfinding and identity solutions throughout the U.S. and around the world. Certainly we promote our broad selection of product solutions for …

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