Category Archive: Sales Consultation

Design-Build Signage Leaves Nothing to Chance

Building owners and their architects sorely need a qualified ‘GC of signage,’ an experienced Design-Build signage company that can cost-effectively manage design, planning and implementation of a successful signage program. An effective ‘GC of signage’ establishes clear communications between all parties, and builds liaisons with all owner representatives.  As such, the need for extraneous consultants is eliminated, resulting …

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What to Do Before Meeting with a Digital Signage Consultant

Andy Shevak, Manager of Digital Signage

  I recently sat down with Andy Shevak, ASI’s Manager of Digital Signage, to have a conversation about the field of digital signage and how its technology and uses are expanding dramatically. We spoke about a variety of topics including the role that digital signage sales consultants should serve in working with clients and how …

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There is Nothing Like the Real Thing

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Being that I live in Dallas, I was requested by our Operations Manager in New York to visit the Dallas location of one of her National Signage Accounts. The head office of this client is located up in New York City and the marketing department of the client together with our New York office selected …

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