Tag Archive: commercial signage

Bringing Architectural Signage into a Commercial Retail Environment

It may seem like architectural signage and commercial signage are interchangeable for exterior signage, but in fact they’re quite different.  Though both types are good visual indicators for wayfinding purposes, each serves its own specialized function.  Commercial signs are mass-produced for usage in multiple locations where they are meant to be seen from afar.  As a …

Continue reading »

Architectural Signage vs. Commercial Signage: A Comparison Guide

We wanted to share an information piece that compares and contrasts architectural signage and commercial signage. Because commercial signage is almost always associated with exterior signage, the information piece is geared toward comparing and contrasting exterior signage applications. Here are a few key excerpts: “What defines a commercial sign? It’s easy to identify a commercial …

Continue reading »

Get Adobe Flash player